North Copy.

Professional copywriting and content editing services.

Words with direction.

I’m Charlotte. Travel journalist, editor and copywriter with digital marketing experience.

Looking for help with your next project?

If you’re reading this chances are you’ll be looking for a good writer. Someone to make your brand’s voice sing. Your website whistle. Your blogs pop. Case studies captivating. With a dash of personality to set you apart from the webby hoi polloi. Someone who understands what it means to write for different audiences, loves a deadline and has extensive editing experience. Someone to do the time-consuming stuff so you don’t have to.

Good news: you’ve found them.

I offer clear copy with a touch of colour, and specialise in travel, lifestyle and hospitality. I have a 2:1 degree in English, a gold-standard NCTJ Journalism diploma, a Masters-level Digital Marketing Strategy & Analytics qualification and 10 years’ experience on the travel and lifestyle desks at The Daily Telegraph. I’ve also written cover stories for The Times and The Daily Telegraph, as well as features for many of the top national newspapers. More about me below.


“Charlotte is not only an incredibly talented writer and editor, but an absolute pleasure to work with. She always delivers on time, to brief and with a great big smile on her face.”

— Penny Walker.

Travel Features Editor,
The Daily Telegraph


“Charlotte is a joy to work with. She has original ideas, writes lovely copy and is always happy to collaborate on edits. In person, she brings energy, fun and kindness to a team.”

— Emma Featherstone.

Deputy Travel Editor,
The i Paper


“It has been a pleasure to work with Charlotte whose expert experience as a freelance writer and editor helped in so many ways with our first book project. Her calm, supportive manner and detailed feedback with the proofreading was excellent. “

— Laney Birkhead.

Artist,
Printmaker’s Circle

“Charlotte was a joy to work with on the ICS project in Zambia. As a team leader she always went above and beyond to resolve any issues we had whether personal or logistical. She was a capable and positive member of our ICS group as a whole and was particularly valued by those she was leading directly. I would definitely work with her again.”

— Laura Beresford.

Volunteer (direct report), ICS

As seen in…

NORTH | The journey so far…

And what a wild ride it has been! In Autumn 2023 I left The Daily Telegraph to set up a business and continue working with what I love: words. The highs have been phenomenal. As well as being able to write and edit for luxury travel companies, multi-national hospitality conglomerates and a local art group launching their first book, I’ve thoroughly enjoyed penning hundreds of articles for household titles – including a 40 alone for Good Housekeeping.

One of my favourite aspects has been the people I’ve met along the way. Brilliant clients, every single one of them. As we make our way through 2026 I’m looking forward to meeting new business owners who love the world of travel and hospitality as much as I do, especially those local to Yorkshire. If this sounds like you, please don’t hesitate to get in touch, I’d love to connect.

Charlotte Eggleston-Johnstone
North Copy.

Work With Me.

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